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Morningstar’s Analysis

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Economic Moat


About Quantitative Ratings

Morningstar Quantitative ratings for equities (denoted on this page by) are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies withratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating. Click here for more on how to use these ratings.

Company Profile

Business Description

Accor operates 748,000 rooms across 30-plus brands addressing the economy through luxury segments, as of June 30, 2020. Ibis (economy scale) is the largest brand (37% of total rooms at the end of 2019), followed by Novotel and Mercure. FRHI offers additional luxury and North American exposure. After the sale of the majority HotelInvest (owned assets) in 2018-19, the majority of total EBITDA comes from HotelServices (asset-light). Nearly 50% of rooms are in Europe, 30% in the Asia-Pacific region, 10% in the Americas, and 10% in the Mediterranean, Middle East, and Africa. Economy and midscale are 73% of rooms.

82, rue Henri-Farman, Tour Sequana, Issy-les-Moulineaux
Paris, 92130, France
T +33 145388600
Sector Consumer Cyclical
Industry Lodging
Most Recent Earnings
Fiscal Year End Dec 31, 2020
Stock Type
Employees 300,000