Choice Hotels International Inc CHH

Morningstar Rating
$109.72 +0.11 (0.10%)
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Company Report

Choice's Hotel Portfolio Exposure to US Interstates Stands to Benefit From Infrastructure Spending

With about 90% of Choice Hotels' US portfolio within one mile of an interstate, the company is positioned to benefit from US AI, onshoring, and infrastructure activity. Also, 2026 demand should be helped by easier comparisons (2025's government shutdown and the April 2 tariffs) and the tailwinds of this year's FIFA World Cup and US economic stimulus. Long term, we expect Choice to gradually expand room share in the hotel industry in the next decade, with its keys increasing more than 2% on average annually, above the 1%-2% supply lift we estimate for the US industry over that time. Room growth points to higher quality units, as Choice's pipeline is expected to generate revenue that is on average 70% above its existing base, and the company removed rooms in 2025 that produced 20% less revenue than the consolidated average. The expansion of its higher-scale and extended-stay portfolio stands to buoy the company’s brand intangible asset and switching cost advantages. Specifically, growth is supported by a rejuvenated Comfort brand (27% of 2025 total global rooms), the newer Everhome concept and extended-stay brand WoodSpring (6% combined), the acquisition of the higher-scale Radisson brand in 2022, new Canada and China franchise relationships in 2025, and a solid loyalty program with 74 million members as of Dec. 31, 2025, up from 44 million in 2019. Choice holds a 1.6% global hotel revenue share, ranking it eighth in the industry, and 5.6% US share, ranking it fourth in the industry.

Price vs Fair Value

CHH is trading at a LOCK|#!njQP! premium.
Price
$109.72
Fair Value
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Uncertainty
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1-Star Price
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5-Star Price
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Economic Moat
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Capital Allocation
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Bulls Say, Bears Say

Bulls

Choice's expansion into upper-scale and extended-stay properties is driving units that generate higher revenue than the average of its overall existing base.

Bears

Independent hotels and home and vacation rentals present a competitive threat, and the advancement of technology and its use by next-generation travelers increases the access and awareness of these properties.

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Trading Information

Previous Close Price
$109.61
Day Range
$109.59112.78
52-Week Range
$84.04136.45
Bid/Ask
$109.28 / $110.20
Shares Outstanding
45.50M
Market Cap
$4.99B
Volume/Avg
508,938 / 674,300

Key Statistics

Price/Earnings (Normalized)
16.58
Price/Sales
3.20
Dividend Yield (Trailing)
1.05%
Dividend Yield (Forward)
1.05%
Total Yield
3.66%

Company Profile

At year-end 2025, Choice Hotels operated 657,000 rooms across the economy, midscale, upscale, and extended-stay segments. Comfort Inn and Comfort Suites are the largest brands (27% of the company's total rooms), while Ascend and Cambria (10%) are lifestyle and select-service brands, and WoodSpring (5%) is the company's largest extended-stay brand. Choice closed on its Radisson acquisition in August 2022, which added about 70,000 rooms. Franchises account for 100% of total revenue, and the United States represented 78% of total rooms in 2025.
Sector
Consumer Cyclical
Industry
Lodging
Stock Style Box
Small Core
Total Number of Employees
1,754

Competitors

Valuation

Metric
CHH
H
IHG
Price/Earnings (Normalized)
16.5884.3929.35
Price/Book Value
36.835.63
Price/Sales
3.202.584.91
Price/Cash Flow
15.0037.8429.54
Price/Earnings
CHH
H
IHG

Financial Strength

Metric
CHH
H
IHG
Quick Ratio
0.820.520.92
Current Ratio
0.950.600.98
Interest Coverage
5.490.856.26
Quick Ratio
CHH
H
IHG

Profitability

Metric
CHH
H
IHG
Return on Assets (Normalized)
11.12%1.52%15.45%
Return on Equity (Normalized)
412.05%6.56%
Return on Invested Capital (Normalized)
18.17%4.09%55.84%
Return on Assets
CHH
H
IHG

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