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2020 529 College Savings Plan Landscape

How 529 plans responded to the first bear market in over a decade, and trends framing the future of saving for college.

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About the Authors

Madeline Hume

NEXT Senior Research Analyst
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Madeline Hume is a NEXT senior research analyst for Morningstar Research Services LLC, a wholly-owned subsidiary of Morningstar, Inc. She covers new and emerging asset classes for Morningstar, including cryptocurrencies.

Before assuming her current role in 2021, Hume was a manager research analyst at Morningstar, covering multi-asset strategies.

Hume holds a bachelor's degree in finance from the University of Illinois' Gies College of Business. She also holds the Chartered Financial Analyst® designation.

Jason Kephart

Director, Multi-Asset Ratings
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Jason Kephart, CFA, is director of multi-asset ratings for Morningstar Research Services LLC, a wholly owned subsidiary of Morningstar, Inc. He is responsible for Morningstar’s multi-asset ratings methodology and shares responsibility for research priorities. Kephart leads the firm’s global and North American multi-asset ratings committees. Kephart regularly contributes to Morningstar’s thought leadership on target-date strategies, 60/40 portfolios, model portfolios, and other multi-asset outcome-based products. He has been the lead analyst for multi-asset strategies from firms such as Vanguard, BlackRock, T. Rowe Price, and Dodge & Cox.

Before joining Morningstar in 2014, Kephart spent seven years as a journalist for InvestmentNews, Fund Action, and SmartMoney, reporting primarily on the mutual fund and exchange-traded fund industries.

Kephart holds a bachelor’s degree in English from Florida State University. He also holds the Chartered Financial Analyst® designation.

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