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Bread Financial Holdings Inc BFH

Morningstar Rating
$55.00 +2.68 (5.12%)
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Company Report

Bread Earnings: Reserve Releases Drive Strong Earnings, but Prospects for Loan Growth Are Meager

No-moat-rated Bread solid second-quarter results that were better than expected, though a combination of tighter credit standards and lower spending on the company’s cards is creating meaningful headwinds to loan growth and revenue. Net revenue decreased 1.4% from last year and 5.2% from last quarter to $939 million. On the other hand, diluted earnings per share increased to $2.66 from $0.95 last year, which translates to a return on equity of 16.7%. That said, the company’s bottom-line results benefited from a $92 million credit reserve release during the quarter that inflated the firm’s earnings.

Price vs Fair Value

BFH is trading at a 416% premium.
Price
$55.00
Fair Value
$46.00
Uncertainty
Very High
1-Star Price
$34.00
5-Star Price
$84.00
Economic Moat
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Capital Allocation
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Bulls Say, Bears Say

Bulls

Bread Financial’s restructuring efforts have been highly successful in reducing the company’s costs. This has allowed it to adjust effectively for its smaller size and retain profitability.

Bears

Bread's portfolio has materially higher credit costs than its peers, placing the firm at risk as economic conditions deteriorate.

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News

Trading Information

Previous Close Price
$52.32
Day Range
$52.6255.08
52-Week Range
$26.0855.08
Bid/Ask
$52.83 / $55.00
Market Cap
$2.73 Bil
Volume/Avg
1.3 Mil / 790,146

Key Statistics

Price/Earnings (Normalized)
6.01
Price/Sales
0.69
Dividend Yield (Trailing)
1.53%
Dividend Yield (Forward)
1.53%
Total Yield
2.81%

Company Profile

Formed by a combination of JCPenney’s credit card processing unit and The Limited’s credit card bank business, Bread Financial is a provider of private label and co-branded credit cards, loyalty programs, and marketing services. The company’s most financially significant unit is its credit card business that partners with retailers to jointly market Bread’s credit cards to their customers. The company also retains minority interest in its recently spun-off LoyaltyOne division, which operates the largest airline miles loyalty program in Canada and offers marketing services to grocery chains in Europe and Asia.
Sector
Financial Services
Industry
Credit Services
Stock Style Box
Small Value
Total Number of Employees
7,000

Competitors

Valuation

Metric
BFH
SYF
DFS
Price/Earnings (Normalized)
6.019.8812.59
Price/Book Value
0.901.402.38
Price/Sales
0.691.452.10
Price/Cash Flow
1.352.214.43
Price/Earnings
BFH
SYF
DFS

Financial Strength

Metric
BFH
SYF
DFS
Quick Ratio
Current Ratio
Interest Coverage
Quick Ratio
BFH
SYF
DFS

Profitability

Metric
BFH
SYF
DFS
Return on Assets (Normalized)
2.06%1.91%1.60%
Return on Equity (Normalized)
15.99%16.50%17.20%
Return on Invested Capital (Normalized)
Return on Assets
BFH
SYF
DFS
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Credit Services Industry Comparables

1-Day Chart
Name
Price
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
Visa Inc Class A
V
FfjwjrxdLkqh$504.9 Bil
Mastercard Inc Class A
MA
QvphjctkRdp$407.3 Bil
American Express Co
AXP
CgkpckqnzSwq$174.8 Bil
PayPal Holdings Inc
PYPL
TkhcjfjbQxvdp$61.0 Bil
Capital One Financial Corp
COF
TjfrmjgjVgzpn$57.0 Bil
Discover Financial Services
DFS
WcxmsdvDjqzth$35.7 Bil
Synchrony Financial
SYF
MfkdkkdtVbbb$20.1 Bil
Ally Financial Inc
ALLY
FrvwvwlsMzhj$13.4 Bil
SoFi Technologies Inc Ordinary Shares
SOFI
JcmyglznMkytn$7.8 Bil
The Western Union Co
WU
QnspjlvlRcjcn$4.3 Bil

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