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Bath & Body Works Inc BBWI Stock Quote

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Last close prices updated as of Jan 27, 2023, 7:00 PM EST | USD | BATS BZX Real-Time Price
  • Last Close 44.65
  • Sector Consumer Cyclical
  • Industry Specialty Retail
  • Investment Style Mid Value
  • Day Range 44.58  –  45.38
  • Year Range 25.75  –  62.27
  • Market Cap 10.1987 Bil
  • Volume / Avg 1.8 Mil /  4.0 Mil
  • Price / Sales 1.40
  • Price / Book
  • Forward Div Yield 1.81%
  • Trailing Div Yield 1.79%

Morningstar‘s Stock Analysis BBWI

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Is it the right time to buy or sell?
Is it the right time to buy or sell?

1-Star Price


5-Star Price


Economic Moat


Capital Allocation


Tactical Promotions Should Bolster Interest in Bath & Body Works' Products, Lifting Conversion

Jaime M. Katz Senior Equity Analyst

Business Strategy and Outlook

| Jaime M. Katz |

We believe Bath & Body Works has carved out a solid competitive edge in the sizable addressable markets it operates in. The company’s strong brand intangible asset is supported by its leadership position across the bath and shower and candle air freshener industries in recent years, which has been bolstered by BBW’s quick response to consumer trends. Quantitatively, the narrow moat is reinforced by a 59% average return on invested capital excluding goodwill that we expect the business to generate over the next decade, well ahead of our 8% weighted average cost of capital estimate.

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Key Statistics BBWI

Company Profile BBWI

Business Description

Bath & Body Works is a specialty home fragrance and fragrant body care retailer operating under the Bath & Body Works, C.O. Bigelow, and White Barn brands. The company generates most of its business in North America, with less than 5% of sales from international markets in fiscal 2021. For fiscal 2021, 72% of sales stemmed from the brick-and-mortar network (which is composed of more than 1,700 retail stores), up from 65% in 2020, as consumer shopping patterns began to return to normal. Future growth is expected from store reformatting, digital and international channels, as well as new category expansion.

Three Limited Parkway
Columbus, OH, 43230
Industry Specialty Retail
Employees 56,900

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FAQs for Bath & Body Works Inc Stock

Yes. BBWI has a forward dividend yield of 1.81%. See BBWI’s full dividends and stock split history on the Dividend tab.
Dividend yield allows investors, particularly those interested in dividend-paying stocks, to compare the relationship between a stock’s price and how it rewards stockholders through dividends. The formula for calculating dividend yield is to divide the annual dividend paid per share by the stock price.

Learn more about dividend yield.

BBWI’s market cap is 10.20 Bil.
Market capitalization is calculated by taking a company’s share price and multiplying it by the total number of shares. It’s often used to measure a company’s size. In the Morningstar Style Box, large-cap names account for the largest 70% of U.S. stocks, mid-cap names account for the largest 70–90%, and small-cap names are the remaining 10% of companies.

Learn more about market capitalization.

BBWI’s stock style is Mid Value.
Style is an investment factor that has a meaningful impact on investment risk and returns. Style is calculated by combining value and growth scores, which are first individually calculated.

High-growth stocks tend to represent the technology, healthcare, and communications sectors. They rarely distribute dividends to shareholders, opting for reinvestment in their businesses. More value-oriented stocks tend to represent financial services, utilities, and energy stocks. These are established companies that reliably pay dividends.

Learn more about style.

BBWI’s beta can be found in Trading Information at the top of this page.
A stock’s beta measures how closely tied its price movements have been to the performance of the overall market.

Compare BBWI’s historical performance against its industry peers and the overall market.