How Social Signals Can Impact Investment Decisions

How significantly are investment decisions driven by emotional and cognitive factors? Investor judgments are influenced by the limited time and resources available to review all investment options. In this research report, The Power of Signal, we examine how investors are encouraged to choose better allocation options when social signals for overrated investments are counter balanced.

In this report, you will learn:
  • Our analysis of how social signals can help investors dismiss low quality investments
  • How “behavioral biases” can lead to harmful investing decisions
  • The impact that Morningstar’s forward-looking analyst ratings and a warning about overhyped funds can have on investors
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