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Alphabet Inc Class C GOOG

Morningstar Rating
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About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

GOOG is trading at a 561% premium.
Price
$174.58
Fair Value
$759.12
Uncertainty
High
1-Star Price
$448.64
5-Star Price
$142.16
Economic Moat
Grvhn
Capital Allocation
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News

Trading Information

Previous Close Price
Day Range
52-Week Range
Bid/Ask
/
Market Cap
Volume/Avg
/

Key Statistics

Price/Earnings (Normalized)
26.70
Price/Sales
6.95
Dividend Yield (Trailing)
Dividend Yield (Forward)
0.46%
Total Yield
2.87%

Company Profile

Alphabet is a holding company. Internet media giant Google is a wholly owned subsidiary. Google services account for nearly 90% of Alphabet's revenue, of which more than 85% is from online ads. Other Google services revenue is from sales of apps and content on Google Play and YouTube, as well as sales of hardware such as Chromebooks, the Pixel smartphone, and smart home products, which include Nest and Google Home. Google's cloud computing offerings account for a bit more than 10% of total Alphabet revenue. Alphabet’s moonshot investments are in its other bets segment, where it bets on technology to enhance health (Verily), provide faster internet access (Google Fiber), enable self-driving cars (Waymo), and more.
Sector
Communication Services
Industry
Internet Content & Information
Stock Style Box
Large Growth
Total Number of Employees
180,895

Competitors

Valuation

Metric
GOOG
AAPL
AMZN
Price/Earnings (Normalized)
26.7029.5350.72
Price/Book Value
7.3939.258.82
Price/Sales
6.957.773.29
Price/Cash Flow
19.2624.6118.27
Price/Earnings
GOOG
AAPL
AMZN

Financial Strength

Metric
GOOG
AAPL
AMZN
Quick Ratio
1.980.870.83
Current Ratio
2.151.041.07
Interest Coverage
285.7815.35
Quick Ratio
GOOG
AAPL
AMZN

Profitability

Metric
GOOG
AAPL
AMZN
Return on Assets (Normalized)
25.77%32.12%11.69%
Return on Equity (Normalized)
36.64%165.09%31.44%
Return on Invested Capital (Normalized)
32.10%62.77%17.95%
Return on Assets
GOOG
AAPL
AMZN
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Internet Content & Information Industry Comparables

Ticker
Name
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
GOOGL
Alphabet Inc Class ATplzmzpqftZbk$2.2 Tril
GOOG
Alphabet Inc Class CFcgpjgtxHwg$2.2 Tril
META
Meta Platforms Inc Class AJpcxcsrskRkxx$1.2 Tril
TCEHY
Tencent Holdings Ltd ADRYsgnqbnbstVxkr$476.9 Bil
SPOT
Spotify Technology SAHslfldzYgtx$60.1 Bil
DASH
DoorDash Inc Ordinary Shares - Class AKhslkznChjvyb$48.0 Bil
BIDU
Baidu Inc ADRZtymxtmcLhtkh$38.9 Bil
PINS
Pinterest Inc Class ADthvgktzBtlhys$29.2 Bil
TME
Tencent Music Entertainment Group ADRFzvwpttpLnvjy$27.5 Bil
SNAP
Snap Inc Class AXvszvjywsJbdzz$26.3 Bil

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