Pinterest Inc Class A PINS

Morningstar Rating
$19.46 +0.57 (3.02%)
View Full Chart

Company Report

Pinterest Remains a Scaled Social Media Firm With an Improving Monetization Profile

We view Pinterest as a differentiated player that has carved out a niche in a competitive digital advertising market. While the firm’s user count remains markedly below its larger social media peer Meta, we remain optimistic about the company’s ability to increase its share within digital advertising budgets by leveraging e-commerce features and ads on its platform, thus increasing ad monetization.

Price vs Fair Value

PINS is trading within a range we consider fairly valued.
Price
$18.89
Fair Value
B&
Uncertainty
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1-Star Price
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5-Star Price
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Economic Moat
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Capital Allocation
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Bulls Say, Bears Say

Bulls

Pinterest users interact with ideas across a wide range of product categories, like home decor and fashion, providing an extremely attractive target audience for advertisers.

Bears

Instagram could leverage its far-larger user base to poach Pinterest engagement as it enhances its Pinterest equivalent, Collections, and expands its visual search capabilities.

News

Articles & Videos

Trading Information

Previous Close Price
$18.89
Day Range
$18.60–19.49
52-Week Range
$13.84–35.42
Bid/Ask
$19.33 / $19.42
Shares Outstanding
566.31M
Market Cap
$11.02B
Volume/Avg
13M / 12M

Key Statistics

Price/Earnings (Normalized)
11.12
Price/Sales
2.75
Dividend Yield (Trailing)
0.00%
Dividend Yield (Forward)
0.00%
Dividend Payment Schedule
—
Total Yield
28.17%

Company Profile

Pinterest is a social media platform with a focus on product and idea discovery. Pinterest users, or pinners, can leverage the platform as they go about gathering ideas on topics such as home improvement, fashion, cooking, and travel. The company has more than 500 million monthly active users, two thirds of whom are female. Pinterest generates revenue by selling digital ads on its platform. While the platform’s user base spans the globe, the vast majority of its revenue stems from ads shown to North American users.
Sector
Communication Services
Industry
Internet Content & Information
Stock Style Box
Small Value
Total Number of Employees
5,265

Competitors

Valuation

Metric
PINS
META
SNAP
Price/Earnings (Normalized)
11.1224.5713.71
Price/Book Value
3.807.084.93
Price/Sales
2.758.161.50
Price/Cash Flow
9.4013.5010.62
Price/Earnings
PINS
META
SNAP

Financial Strength

Metric
PINS
META
SNAP
Quick Ratio
3.621.992.72
Current Ratio
3.812.232.94
Interest Coverage
—42.88−1.95
Quick Ratio
PINS
META
SNAP

Profitability

Metric
PINS
META
SNAP
Return on Assets (Normalized)
22.10%24.16%9.16%
Return on Equity (Normalized)
28.35%39.34%32.55%
Return on Invested Capital (Normalized)
23.23%29.10%11.41%
Return on Assets
PINS
META
SNAP

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