Jiumaojiu International Holdings Ltd Ordinary Shares 09922

Morningstar Rating
HK$0.98 −0.02 (1.51%)
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Company Report

Price vs Fair Value

09922 is trading at a LOCK|F^qfV& premium.
Price
HK$0.98
Fair Value
LOCK|hl
Uncertainty
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1-Star Price
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5-Star Price
LOCK|w!
Economic Moat
LOCK|Bm
Capital Allocation
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Bulls Say, Bears Say

Bulls

Tai Er’s revamped format—featuring live fish—is delivering impressive customer traffic gains.

Bears

Rolling out new restaurant concepts is inherently risky; if execution or timing is off, performance can disappoint.

Trading Information

Previous Close Price
HK$1.00
Day Range
HK$0.96–1.00
52-Week Range
HK$0.96–2.33
Bid/Ask
HK$0.97 / HK$0.98
Shares Outstanding
1.33B
Market Cap
HK$1.30B
Volume/Avg
2M / 2M

Key Statistics

Price/Earnings (Normalized)
11.01
Price/Sales
0.25
Dividend Yield (Trailing)
2.04%
Dividend Yield (Forward)
2.04%
Dividend Payment Schedule
Jun
Total Yield
11.33%

Company Profile

Jiumaojiu International is a Chinese multibrand restaurant operator. The firm generates most of its revenue from Tai Er, a restaurant chain that is known for its sauerkraut fish (steamed fish smothered in pickled cabbage). Established in 2015, Tai Er is immensely popular, with about 500 outlets in China at the end of 2025 and is frequented particularly by the post-1990s generation.Other key concepts include the namesake brand Jiu Mao Jiu (64 units) and Song Hotpot (62 outlets). The company's portfolio also features other brands such as Lai Mei Li (Chinese grilled fish) and Shanwaimian (Guizhou Hotpot). A large majority of Jiumaojiu's restaurants are company-owned, though the company is currently piloting a franchising business model.
Sector
Consumer Cyclical
Industry
Restaurants
Stock Style Box
Small Value
Total Number of Employees
16,987

Competitors

Valuation

Metric
09922
QSR
DRI
Price/Earnings (Normalized)
11.0118.3217.32
Price/Book Value
0.386.3310.84
Price/Sales
0.253.391.71
Price/Cash Flow
1.2517.2912.24
Price/Earnings
09922
QSR
DRI

Financial Strength

Metric
09922
QSR
DRI
Quick Ratio
1.140.810.12
Current Ratio
1.351.010.31
Interest Coverage
1.735.118.06
Quick Ratio
09922
QSR
DRI

Profitability

Metric
09922
QSR
DRI
Return on Assets (Normalized)
1.99%7.09%9.66%
Return on Equity (Normalized)
3.75%50.15%56.61%
Return on Invested Capital (Normalized)
2.99%10.53%16.66%
Return on Assets
09922
QSR
DRI

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