Skip to Content

Rocky Brands Inc RCKY

Morningstar Rating
$27.42 +0.86 (3.24%)
View Full Chart
Unlock our analysis with Morningstar Investor

About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

RCKY is trading at a 47% discount.
Price
$26.21
Fair Value
$74.86
Uncertainty
Very High
1-Star Price
$413.50
5-Star Price
$84.72
Economic Moat
Crjzj
Capital Allocation
Is it the right time to buy, sell, or hold?
Start a free trial of Morningstar Investor to unlock exclusive ratings and continuous analyst coverage to help you decide if RCKY is a good fit for your portfolio.

News

Trading Information

Previous Close Price
$26.56
Day Range
$26.5027.42
52-Week Range
$11.7832.38
Bid/Ask
$26.84 / $27.42
Market Cap
$203.39 Mil
Volume/Avg
16,279 / 26,191

Key Statistics

Price/Earnings (Normalized)
13.67
Price/Sales
0.43
Dividend Yield (Trailing)
2.33%
Dividend Yield (Forward)
2.33%
Total Yield
2.33%

Company Profile

Rocky Brands Inc acts as a designer, manufacturer, and marketer of premium-quality footwear and apparel. The company's family of brands includes Rocky, Georgia Boot, Durango, Lehigh, Creative Recreation, and the licensed brand Michelin footwear. The company operates its business through three business segments: Wholesale, Retail and Contract. It generates majority of the revenue from Wholesale segment.
Sector
Consumer Cyclical
Industry
Footwear & Accessories
Stock Style Box
Small Value
Total Number of Employees
2,100

Comparables

Valuation

Metric
RCKY
DLTH
298540
Price/Earnings (Normalized)
13.67190.045.11
Price/Book Value
0.880.660.65
Price/Sales
0.430.220.41
Price/Cash Flow
8.825.753.81
Price/Earnings
RCKY
DLTH
298540

Financial Strength

Metric
RCKY
DLTH
298540
Quick Ratio
1.200.380.48
Current Ratio
3.611.771.19
Interest Coverage
1.67−1.909.81
Quick Ratio
RCKY
DLTH
298540

Profitability

Metric
RCKY
DLTH
298540
Return on Assets (Normalized)
2.67%−1.19%7.72%
Return on Equity (Normalized)
6.60%−2.67%15.42%
Return on Invested Capital (Normalized)
6.80%−0.66%10.29%
Return on Assets
RCKY
DLTH
298540
See how this stock stacks up to its competitors with Morningstar Investor

Footwear & Accessories Industry Comparables

Ticker
Name
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
NKE
Nike Inc Class BQvhnsgkqldLjvh$142.2 Bil
ADDDF
adidas AGDPRcjpqqh$43.4 Bil
ADDYY
adidas AG ADRQsgfrhyNvtnvbs$42.6 Bil
DECK
Deckers Outdoor CorpPqttyl$21.3 Bil
ONON
On Holding AGQhxlkbl$10.2 Bil
SKX
Skechers USA Inc Class AFmxkycxNqd$9.3 Bil
BIRK
Birkenstock Holding PLCLklqpqg$8.2 Bil
ASCCF
ASICS CorpSgzhqt$7.9 Bil
ASCCY
ASICS Corp ADRNdscmzz$7.9 Bil
CROX
Crocs IncLxgwfd$7.7 Bil

Sponsor Center