Wingstop Inc WING

Morningstar Rating
$170.97 +7.77 (4.76%)
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Company Report

Price vs Fair Value

WING is trading at a LOCK|R$T<st> premium.
Price
$163.28
Fair Value
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Uncertainty
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1-Star Price
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5-Star Price
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Economic Moat
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Capital Allocation
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Bulls Say, Bears Say

Bulls

A modernized back-of-house fitted with AI demand forecasting and digital display screens should bolster operational throughput and, in turn, buoy unit-level profits while enhancing consumer-valued speed and consistency.

Bears

Wingstop’s international foray could be curtailed if it’s unable to forge agreements with scaled, well-capitalized master franchisees, as entrenched chicken incumbents and fast-growing new entrants muddy the runway.

News

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Trading Information

Previous Close Price
$163.28
Day Range
$166.64–174.95
52-Week Range
$95.96–302.61
Bid/Ask
$169.07 / $171.24
Shares Outstanding
27.05M
Market Cap
$4.51B
Volume/Avg
21,243 / 1M

Key Statistics

Price/Earnings (Normalized)
36.70
Price/Sales
6.14
Dividend Yield (Trailing)
0.75%
Dividend Yield (Forward)
0.81%
Dividend Payment Schedule
Mar, Jun, Sep, Dec
Total Yield
4.49%

Company Profile

Wingstop is a fast casual restaurant concept built around a simple chicken-centric menu. The firm primarily offers bone-in and boneless wings, tenders, and a chicken sandwich, customizable across over 10 flavors. The banner generated $5.3 billion in system sales in 2025 across 3,056 stores, with 85% located in the US. Wingstop largely operates as a franchisor, with 98% of units franchised, and earns revenue largely from collecting royalties and advertising fees paid by franchisees, with a smaller contribution from company-owned restaurant sales.
Sector
Consumer Cyclical
Industry
Restaurants
Stock Style Box
Small Growth
Total Number of Employees
1,367

Competitors

Valuation

Metric
WING
YUM
CMG
Price/Earnings (Normalized)
36.7020.3628.17
Price/Book Value
——17.74
Price/Sales
6.145.093.50
Price/Cash Flow
26.6221.4823.01
Price/Earnings
WING
YUM
CMG

Financial Strength

Metric
WING
YUM
CMG
Quick Ratio
1.490.840.69
Current Ratio
2.120.960.81
Interest Coverage
5.148.55—
Quick Ratio
WING
YUM
CMG

Profitability

Metric
WING
YUM
CMG
Return on Assets (Normalized)
17.86%21.68%17.34%
Return on Equity (Normalized)
——60.00%
Return on Invested Capital (Normalized)
29.14%44.39%19.62%
Return on Assets
WING
YUM
CMG

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