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Morningstar

WPP PLC WPP Stock Quote

Morningstar Rating
| Rating as of

XLON: WPP

Last close prices updated as of Mar 24, 2023, 5:17 PM BST | GBX
  • Last Close 9.174
  • Sector Communication Services
  • Industry Advertising Agencies
  • Investment Style Mid Value
  • Day Range 906.27  –  941.80
  • Year Range 713.00  –  1,095.50
  • Market Cap 982.4779 Bil
  • Volume / Avg 2.5 Mil /  2.8 Mil
  • Price / Sales 0.71
  • Price / Book 2.67
  • Forward Div Yield 4.29%
  • Trailing Div Yield 0.04%

Morningstar‘s Stock Analysis WPP

Valuation
Currency in —
Is it the right time to buy or sell?
Find out with Morningstar Investor
Is it the right time to buy or sell?
Find out with Morningstar Investor

1-Star Price

INVESTOR

5-Star Price

INVESTOR

Economic Moat

INVESTOR

Capital Allocation

INVESTOR

Solid Growth and Margin Expansion Likely to Continue in 2023 at WPP; Stock Undervalued

Ali Mogharabi Senior Equity Analyst

Analyst Note

| Ali Mogharabi |

WPP closed another strong year, and while the stock has increased 28% year to date, we think it remains the most attractive of the large advertising holding firms, trading at only 0.78 times our GBX 1,340 fair value estimate with a 3.8% dividend yield. While ad spending may slow due to a possible economic downturn in the first half of this year, we think the firm can hit its 2023 organic growth and adjusted margin expansion forecast. Recent account wins, differentiation on the creativity front, investments in technology and data analytics, and a restructuring that has streamlined operations position WPP well to accelerate revenue growth and create operating leverage.

Unlock Our Full Analysis With Morningstar Investor

Key Statistics WPP

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Company Profile WPP

Business Description

Headquartered in the United Kingdom, WPP is the world’s largest ad holding company, based on annual revenues. WPP's services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the U.K., and Western Europe.

Contact
18 Upper Ground, Sea Containers
London, SE1 9GL, GBR
Sector Communication Services
Industry Advertising Agencies
Employees 115,473

Related Articles WPP

Stock Analyst Update

Solid Growth and Margin Expansion Likely to Continue in 2023 at WPP

The stock is undervalued.
Ali Mogharabi
Market Update

One Surprising Industry Is Delivering a Strong Performance

These traditional advertising stocks are attractively valued, with strong fundamentals.
Sandy Ward
Stock Analyst Update

Strong Demand for WPP’s Services in Q3; FVE Maintained

We continue to view this narrow-moat stock as one of the most attractive among ad holding firms.
Ali Mogharabi
Stock Strategist

WPP Remains Undervalued

The partial sale of its Kantar business has no effect on our valuation.
Ali Mogharabi
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Related News WPP

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FAQs for WPP PLC Stock

No. WPP does not currently have a forward dividend yield.
Dividend yield allows investors, particularly those interested in dividend-paying stocks, to compare the relationship between a stock’s price and how it rewards stockholders through dividends. The formula for calculating dividend yield is to divide the annual dividend paid per share by the stock price.

Learn more about dividend yield.

WPP’s market cap is 982.48 Bil.
Market capitalization is calculated by taking a company’s share price and multiplying it by the total number of shares. It’s often used to measure a company’s size. In the Morningstar Style Box, large-cap names account for the largest 70% of U.S. stocks, mid-cap names account for the largest 70–90%, and small-cap names are the remaining 10% of companies.

Learn more about market capitalization.

WPP’s stock style is Mid Value.
Style is an investment factor that has a meaningful impact on investment risk and returns. Style is calculated by combining value and growth scores, which are first individually calculated.

High-growth stocks tend to represent the technology, healthcare, and communications sectors. They rarely distribute dividends to shareholders, opting for reinvestment in their businesses. More value-oriented stocks tend to represent financial services, utilities, and energy stocks. These are established companies that reliably pay dividends.

Learn more about style.

WPP’s beta can be found in Trading Information at the top of this page.
A stock’s beta measures how closely tied its price movements have been to the performance of the overall market.

Compare WPP’s historical performance against its industry peers and the overall market.