Skip to Content

Magnite Inc MGNI

Morningstar Rating
$9.10 +0.26 (2.94%)
View Full Chart
Unlock our analysis with Morningstar Investor

About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

MGNI is trading within a range we consider fairly valued.
Price
$8.82
Fair Value
$58.73
Uncertainty
Very High
1-Star Price
$16.58
5-Star Price
$8.56
Economic Moat
Zlnzp
Capital Allocation
Dtnxmtyr
Is it the right time to buy, sell, or hold?
Start a free trial of Morningstar Investor to unlock exclusive ratings and continuous analyst coverage to help you decide if MGNI is a good fit for your portfolio.

News

Trading Information

Previous Close Price
$8.84
Day Range
$8.799.18
52-Week Range
$6.2815.73
Bid/Ask
$8.24 / $9.27
Market Cap
$1.27 Bil
Volume/Avg
75 / 1.2 Mil

Key Statistics

Price/Earnings (Normalized)
19.59
Price/Sales
1.95
Dividend Yield (Trailing)
Dividend Yield (Forward)
Total Yield

Company Profile

Magnite is one of the largest supply-side platform providers, or SSP, in online advertising. The firm was previously named The Rubicon Project (an online ad exchange) and became Magnite after merging with Telaria (an SSP focused mainly on streaming video providers) in 2020. The firm also purchased another of the leading SSPs within the CTV market, SpotX, in 2021 for $1.2 billion, cementing its long-term focus on grabbing market share in this area. The firm generates nearly 45% of its revenue from the programmatic sale of CTV ad inventory, 35% from mobile online sites and apps, and the remaining from websites accessed via computer.
Sector
Communication Services
Industry
Advertising Agencies
Stock Style Box
Small Growth
Total Number of Employees
911

Comparables

Valuation

Metric
MGNI
PUBM
MTCH
Price/Earnings (Normalized)
19.5938.0410.52
Price/Book Value
1.743.76
Price/Sales
1.954.652.78
Price/Cash Flow
8.6916.169.10
Price/Earnings
MGNI
PUBM
MTCH

Financial Strength

Metric
MGNI
PUBM
MTCH
Quick Ratio
1.071.452.20
Current Ratio
1.091.482.39
Interest Coverage
−3.875.69
Quick Ratio
MGNI
PUBM
MTCH

Profitability

Metric
MGNI
PUBM
MTCH
Return on Assets (Normalized)
3.07%5.15%20.63%
Return on Equity (Normalized)
11.12%10.70%
Return on Invested Capital (Normalized)
7.31%7.60%27.72%
Return on Assets
MGNI
PUBM
MTCH
See how this stock stacks up to its competitors with Morningstar Investor

Advertising Agencies Industry Comparables

Ticker
Name
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
PUBGY
Publicis Groupe SA ADRLktrbc$28.0 Bil
PGPEF
Publicis Groupe SAPxjsyq$27.8 Bil
OMC
Omnicom Group IncZshglyygfNppnlv$18.8 Bil
IPG
The Interpublic Group of Companies IncJptvfbnbcvHjnhzp$11.8 Bil
WPP
WPP PLC ADRZrlrzvhbpKmgznt$10.8 Bil
WPPGF
WPP PLCXhzrwc$10.6 Bil
DNTUF
Dentsu Group IncRtkq$7.3 Bil
DNTUY
Dentsu Group Inc ADRRwg$7.2 Bil
JCDXY
JCDecaux SE ADRYvcjg$4.5 Bil
JCDXF
JCDecaux SECpc$4.4 Bil

Sponsor Center