Shiseido Co Ltd - Stock Quote SSDOF
Morningstar's Shiseido Co Ltd Stock Analysis
1-Star Price
INVESTOR
5-Star Price
INVESTOR
Economic Moat
INVESTOR
There is no one analyst in which a Quantitative Star Rating and Fair Value Estimate is attributed to; however, Mr. Lee Davidson, Head of Quantitative Research for Morningstar, Inc., is responsible for overseeing the methodology that supports the quantitative fair value. As an employee of Morningstar, Inc., Mr. Davidson is guided by Morningstar, Inc.'s Code of Ethics and Personal Securities Trading Policy in carrying out his responsibilities. For information regarding Conflicts of Interests, click here .
Morningstar Quantitative ratings for equities (denoted on this page by) are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies withratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating. Click here for more on how to use these ratings.
Shiseido Co Ltd's Company Profile
Shiseido is a leading Japanese cosmetics manufacturer. Founded in 1872, the first Western-style pharmacy in Ginza, Tokyo, it is one of the oldest cosmetics companies globally. Shiseido’s suite of 28 brands, including its namesake brand and luxury Clé de Peau Beauté, has an 11.3% share of Japan’s beauty and personal care market and 20.4% share of Japan’s premium segment according to Euromonitor. It is also ranked No. 3 after Estée Lauder and L’Oréal, with 7.6% market share in the global premium skincare space, thanks to a strong presence in China. Japan accounted for 33% of sales, followed by 25% of China and roughly 10% each across Europe, the Americas, and travel retail. Its distribution channels include department stores, drugstores, specialty retailers, and e-commerce websites.
Tokyo, 104-0061, Japan