Unilever Continues Its Transformation Into a Pure-Play Homecare and Personal Care Giant
Unilever saw a marked improvement in performance in 2024 after the implementation of its Growth Action Plan—a strategic reset focused on restoring gross margins and laying the foundation for improved competitiveness and a return to volume-led growth. Fernando Fernandez, as CEO, is tasked with accelerating organic sales growth, sharpening market execution, and driving more differentiated innovations to enhance the appeal of Unilever’s brands in increasingly fragmented markets.