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1000Mercis SA 2PL

Morningstar Rating
€25.80 0.00 (0.00%)
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About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

2PL is trading at a 231% premium.
Price
€25.69
Fair Value
€95.30
Uncertainty
Very High
1-Star Price
€36.19
5-Star Price
€98.94
Economic Moat
Wrt
Capital Allocation
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Trading Information

Previous Close Price
€25.80
Day Range
€25.8026.00
52-Week Range
€19.5552.00
Bid/Ask
€0.00 / €0.00
Market Cap
€55.74 Mil
Volume/Avg
0 /

Key Statistics

Price/Earnings (Normalized)
21.45
Price/Sales
0.77
Dividend Yield (Trailing)
39.53%
Dividend Yield (Forward)
Total Yield
39.53%

Company Profile

1000Mercis SA is engaged in providing advertising and marketing solutions for companies in France. Its interactive advertising solutions include email attitude, email retargeting, targeted ads, scoring and customer insights, and B to C Websites. The company's interactive marketing solutions comprise E-CRM/PRM, data-catching microsites, loyalty programs, qualifying campaigns, recommendation algorithms, and social media solutions. Its mobile marketing solutions consist of mobile Websites; mobile, iPhones, and iPads apps; and SMS texting campaigns, as well as M-CRM.
Sector
Communication Services
Industry
Advertising Agencies
Stock Style Box
Small Value
Total Number of Employees
412

Comparables

Valuation

Metric
2PL
ALTTU
APPS
Price/Earnings (Normalized)
21.4573.232.53
Price/Book Value
3.43132.050.70
Price/Sales
0.7740.250.27
Price/Cash Flow
19.3549.643.34
Price/Earnings
2PL
ALTTU
APPS

Financial Strength

Metric
2PL
ALTTU
APPS
Quick Ratio
1.740.940.95
Current Ratio
1.740.971.03
Interest Coverage
2.43−6.41−12.70
Quick Ratio
2PL
ALTTU
APPS

Profitability

Metric
2PL
ALTTU
APPS
Return on Assets (Normalized)
2.38%−4.24%5.39%
Return on Equity (Normalized)
9.80%−24.90%13.04%
Return on Invested Capital (Normalized)
5.68%−14.89%9.79%
Return on Assets
2PL
ALTTU
APPS
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