Business Strategy and Outlook
| Neil Macker |Sirius XM Holdings consists of two businesses: SiriusXM and Pandora. SiriusXM transmits music, talk shows, sports, and news via its satellite radio network, primarily to consumers who pay a subscription fee, often tied to a vehicle as the firm’s radios come preinstalled on a wide range of cars and trucks in the U.S. The vast majority of the stations on the SiriusXM network are proprietary, differentiating the service from streaming music and terrestrial radio.