Direct Digital Holdings Inc Class A DRCT
About Quantitative Ratings
Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.
News
-
Ohad Harlev Appointed to the Board of Directors of Direct Digital Holdings
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Direct Digital Holdings Reports First Quarter 2026 Financial Results
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Direct Digital Holdings to Report First Quarter 2026 Financial Results
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Orange 142 and Emerald Isle Realty Earn Gold and Platinum at 2026 Hermes Creative Awards for Search and Social Excellence
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Direct Digital Holdings Announces Reverse Stock Split
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Direct Digital Holdings Reports Fourth Quarter and Full Year 2025 Financial Results
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Orange 142 Finds Short Travel Videos Earn Four Times the Views on TikTok
Trading Information
- Previous Close Price
- $3.26
- Day Range
- $2.73–3.12
- 52-Week Range
- $2.17–172.70
- Bid/Ask
- $2.92 / $3.12
- Shares Outstanding
- 701,243.00
- Market Cap
- $2.03M
- Volume/Avg
- 1M / 220,705
Key Statistics
- Price/Earnings (Normalized)
- —
- Price/Sales
- 0.01
- Dividend Yield (Trailing)
- 0.00%
- Dividend Yield (Forward)
- 0.00%
- Total Yield
- —
Company Profile
Direct Digital Holdings Inc is an end-to-end, full-service programmatic advertising platform focused on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy-side and sell-side of the digital advertising ecosystem. The company operates two reportable segments: sell-side advertising, which includes the results of Colossus Media, and buy-side advertising, which includes the results of Orange 142 and Huddled Masses. All of the company’s revenues are attributed to the United States.
- Sector
- Communication Services
- Industry
- Advertising Agencies
- Stock Style Box
- Small Value
- Total Number of Employees
- 73
Valuation
|
Metric
|
DRCT
|
|---|---|
Price/Earnings (Normalized) | — |
Price/Book Value | — |
Price/Sales | 0.01 |
Price/Cash Flow | — |
Price/Earnings
DRCT
Financial Strength
|
Metric
|
DRCT
|
|---|---|
Quick Ratio | 0.13 |
Current Ratio | 0.16 |
Interest Coverage | −5.02 |
Quick Ratio
DRCT
Profitability
|
Metric
|
DRCT
|
|---|---|
Return on Assets (Normalized) | −76.12% |
Return on Equity (Normalized) | — |
Return on Invested Capital (Normalized) | −114.47% |
Return on Assets
DRCT
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United States