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Baozun Inc ADR BZUN

Morningstar Rating
$2.30 −0.02 (0.86%)
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About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

BZUN is trading at a 54% discount.
Price
$2.31
Fair Value
$2.69
Uncertainty
Extreme
1-Star Price
$13.89
5-Star Price
$8.81
Economic Moat
Vnyj
Capital Allocation
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News

Trading Information

Previous Close Price
$2.32
Day Range
$2.292.41
52-Week Range
$1.906.10
Bid/Ask
$2.30 / $2.40
Market Cap
$138.97 Mil
Volume/Avg
462,981 / 663,305

Key Statistics

Price/Earnings (Normalized)
Price/Sales
0.11
Dividend Yield (Trailing)
Dividend Yield (Forward)
Total Yield
4.18%

Company Profile

Baozun Inc is an e-commerce service partner that helps brands execute their e-commerce strategies in China by selling their goods directly to customers online or by providing services to assist with their e-commerce operations. Its integrated end-to-end brand e-commerce capabilities encompass all aspects of the e-commerce value chain, covering IT solutions, store operations, digital marketing, customer services, warehousing and fulfillment. It delivers omni-channel solutions to create shopping experience across various touch points online and offline. It services brand partners in diverse categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; FMCG, and mother and baby products, among others.
Sector
Consumer Cyclical
Industry
Internet Retail
Stock Style Box
Small Value
Total Number of Employees
7,588

Comparables

Valuation

Metric
BZUN
GCT
01817
Price/Earnings (Normalized)
11.3437.35
Price/Book Value
0.243.751.52
Price/Sales
0.111.550.41
Price/Cash Flow
2.2610.366.36
Price/Earnings
BZUN
GCT
01817

Financial Strength

Metric
BZUN
GCT
01817
Quick Ratio
1.431.750.53
Current Ratio
2.112.431.12
Interest Coverage
−10.8868.201.49
Quick Ratio
BZUN
GCT
01817

Profitability

Metric
BZUN
GCT
01817
Return on Assets (Normalized)
−4.23%17.01%1.56%
Return on Equity (Normalized)
−10.17%35.18%7.15%
Return on Invested Capital (Normalized)
−5.62%20.91%4.22%
Return on Assets
BZUN
GCT
01817
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