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Innovative Designs Inc markets cold-weather recreational and industrial clothing products, as well as house wrap, which is made from INSULTEX, a low density foamed polyethylene with buoyancy, scent block and thermal resistant properties. The business activity of the firm is operated through two segments Apparel and Housewrap. The Apparel segment offers a range of cold weather apparel and related items. The Housewrap segment includes its INSULTEX House Wrap and its own seam tape. Most of the firm's sales for its cold-weather clothing products to retailers are concentrated in colder climates of the United States and Canada. The company derives revenue from the sale of its products.