Is the Luxury Goods Market a Good Investment? Here’s the Latest Data
Luxury valuations look attractive despite the cyclical downturn.
Jelena Sokolova, CFA, is a senior equity analyst for Morningstar.* She covers the consumer discretionary/luxury goods sector. She is a lead analyst for the sector, performing in-depth fundamental analysis and discounted cash flow modeling resulting in investment ideas tailored to long-term investors and analyzing the durability of company competitive advantages based on Morningstar's proprietary “moat” methodology. Since 2023, she has been a member of Morningstar's moat committee, assessing competitive strengths across sectors.
Before joining Morningstar in 2016, Sokolova worked as a senior equity analyst at CE Asset Management in Zurich covering European large caps. She started as an analyst for CE Asset in 2010 at its Riga, Latvia, office before earning a promotion in 2013.
Sokolova holds a bachelor’s degree in business administration from the Banking Institution of Higher Education in Riga and a master's degree in international business from Riga International School of Economics and Business Administration. She also holds the Chartered Financial Analyst® designation.
*Morningstar UK Ltd (“Morningstar”) is a wholly owned subsidiary of Morningstar, Inc.
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