Business Strategy and Outlook| Javier Correonero |
Philips is a one-stop shop for imaging-related devices with an established footprint in many hospitals, which positions it to benefit from long-term healthcare trends like the transition to non- or minimally invasive procedures, increased hospital demand for efficiencies, or detection of sleep apnea. Through several divestitures and acquisitions, Philips has transformed itself from an industrial-medical conglomerate into a healthcare company and primary supplier across hospitals, which facilitates the introduction of new products and the displacement of smaller suppliers with more depth in a single product line but lack of breadth. In many of its underlying markets, the company operates an oligopoly where significant market share is controlled by a few players. Several of the company’s products require proprietary software or service, which provide stability to cash flows and help to lock in the customer. In addition, the company has carried out several divestments and acquisitions, which we believe has reinforced its positioning. The company continues to narrow its business focus, selling its domestic appliances business in 2021.