Tripadvisor Inc TRIP

Morningstar Rating
$7.09 −0.03 (0.42%)
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Company Report

Price vs Fair Value

TRIP is trading at a LOCK|K?r!!$ premium.
Price
$7.09
Fair Value
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Uncertainty
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1-Star Price
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5-Star Price
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Economic Moat
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Capital Allocation
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Bulls Say, Bears Say

Bulls

Penetration levels are low and growing in the experience markets. Tripadvisor is well positioned to benefit over the long term, given its critical-mass revenue share.

Bears

Metasearch has lower barriers than online travel agencies, and is facing competition from agentic artificial intelligence, which could meaningfully affect the firm’s growth outlook.

News

Articles & Videos

Trading Information

Previous Close Price
$7.12
Day Range
$6.78–7.45
52-Week Range
$6.78–16.04
Bid/Ask
$6.80 / $7.09
Shares Outstanding
117.83M
Market Cap
$835.39M
Volume/Avg
10M / 4M

Key Statistics

Price/Earnings (Normalized)
7.87
Price/Sales
0.52
Dividend Yield (Trailing)
0.00%
Dividend Yield (Forward)
0.00%
Dividend Payment Schedule
—
Total Yield
5.99%

Company Profile

Tripadvisor is the world’s leading travel metasearch company. Its platform offers 1 billion reviews and information on several million accommodations, experiences, airlines, and cruises. In 2025, 42% of revenue came from the company's core Hotel and Other segment, which includes hotel revenue generated through advertising on its metasearch platform. Viator, its experiences brand, was 46% of revenue in 2025. The company is selling TheFork, its dining brand, which represented 12% of sales.
Sector
Consumer Cyclical
Industry
Travel Services
Stock Style Box
Small Value
Total Number of Employees
2,465

Competitors

Valuation

Metric
TRIP
ABNB
EXPE
Price/Earnings (Normalized)
7.8734.0913.39
Price/Book Value
2.2811.8218.22
Price/Sales
0.528.101.95
Price/Cash Flow
6.3820.448.14
Price/Earnings
TRIP
ABNB
EXPE

Financial Strength

Metric
TRIP
ABNB
EXPE
Quick Ratio
1.301.660.61
Current Ratio
1.751.730.77
Interest Coverage
−5.73—7.59
Quick Ratio
TRIP
ABNB
EXPE

Profitability

Metric
TRIP
ABNB
EXPE
Return on Assets (Normalized)
3.00%18.86%9.77%
Return on Equity (Normalized)
12.75%56.83%212.69%
Return on Invested Capital (Normalized)
6.35%39.49%32.08%
Return on Assets
TRIP
ABNB
EXPE

Travel Services Industry Comparables

1-Day Chart
Name
Price
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
Booking Holdings Inc
BKNG
LOCK|Vyhl?N^LOCK|B#Q$118B
Airbnb Inc Ordinary Shares - Class A
ABNB
LOCK|^$s##^LOCK|T!t$110B
Royal Caribbean Group
RCL
LOCK|@PMjmcmLOCK|s$WDV$91B
Carnival Corporation Ltd
CCL
LOCK|TTy&RS%LOCK|$?g<B$46B
Viking Holdings Ltd
VIK
—LOCK|JC$39B
Expedia Group Inc
EXPE
LOCK|$Q$vSK%LOCK|#jzM%$30B
Trip.com Group Ltd
TRPCF
—LOCK|bM!#J$28B
Trip.com Group Ltd ADR
TCOM
LOCK|z^mR&yLOCK|!^Z#$28B
Norwegian Cruise Line Holdings Ltd
NCLH
LOCK|xq&@@s?LOCK|dc%<k$9B

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