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Fluent Inc FLNT

Morningstar Rating
$2.95 +0.17 (6.12%)
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About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

FLNT is trading at a 47% discount.
Price
$2.61
Fair Value
$7.62
Uncertainty
Extreme
1-Star Price
$92.72
5-Star Price
$3.29
Economic Moat
Wvjp
Capital Allocation
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Trading Information

Previous Close Price
$2.78
Day Range
$2.662.95
52-Week Range
$2.314.78
Bid/Ask
$2.60 / $3.00
Market Cap
$40.11 Mil
Volume/Avg
49,524 / 28,524

Key Statistics

Price/Earnings (Normalized)
100.13
Price/Sales
0.13
Dividend Yield (Trailing)
Dividend Yield (Forward)
Total Yield

Company Profile

Fluent Inc is a data-driven digital marketing services company. It performs customer acquisition services by operating digital marketing campaigns, through which it connects its advertiser clients with consumers they are seeking to reach. It delivers data and performance-based marketing executions to its clients, such as consumer brands, direct marketers and agencies across a wide range of industries, including Financial Products & Services, Media & Entertainment, Health & Wellness, Staffing & Recruitment and Retail & Consumer.
Sector
Communication Services
Industry
Advertising Agencies
Stock Style Box
Small Value
Total Number of Employees
277

Comparables

Valuation

Metric
FLNT
SST
301102
Price/Earnings (Normalized)
100.134.4223.09
Price/Book Value
1.090.871.28
Price/Sales
0.130.416.45
Price/Cash Flow
5.308.87
Price/Earnings
FLNT
SST
301102

Financial Strength

Metric
FLNT
SST
301102
Quick Ratio
1.472.22
Current Ratio
1.592.34
Interest Coverage
−18.77−1.70
Quick Ratio
FLNT
SST
301102

Profitability

Metric
FLNT
SST
301102
Return on Assets (Normalized)
−4.98%5.42%4.37%
Return on Equity (Normalized)
−12.15%18.67%5.75%
Return on Invested Capital (Normalized)
−3.97%12.57%3.75%
Return on Assets
FLNT
SST
301102
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