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DraftKings Inc Ordinary Shares - Class A DKNG

Morningstar Rating
$35.90 +0.49 (1.38%)
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Company Report

DraftKings: EBITDA Margins on a Path for Strong Expansion Despite Intense Competition

We think the key takeaway from no-moat DraftKings’ investor day surrounded its aim for strong 2028 adjusted EBITDA margins of 30%, representing a large jump from the negative 3% we forecast for 2023. Investors should feel confident in meaningful long-term margin expansion, given already ramping profitability in older state vintages, which is aided by DraftKings’ in-house technology of innovative in-play and parlay action, leading to a hearty 33% combined online sports betting, or OSB, and iGaming, or IG, gross gaming revenue share. But we expect competition to elevate, led by no-moat Penn’s launch of ESPN Bet on Nov. 14. Overall, we plan to lift our 2028 adjusted EBITDA margin to around 28% from 23%, leading to a $2-$3 per share increase to our $32 fair value estimate.

Price vs Fair Value

DKNG is trading at a 3% premium.
Price
$35.90
Fair Value
$34.00
Uncertainty
Very High
1-Star Price
$68.25
5-Star Price
$24.10
Economic Moat
Sysl
Capital Allocation
Jjhsppkp

Bulls Say, Bears Say

Bulls

We see DraftKings’ online platform as well positioned to participate in the $40 billion-$50 billion North American sports betting and iGaming revenue opportunity by 2030.

Bears

Online gaming operators face intense competition, with state licenses amounting to more than two dozen in some states.

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News

Trading Information

Previous Close Price
$35.41
Day Range
$34.8536.30
52-Week Range
$10.6939.35
Bid/Ask
$35.91 / $36.00
Market Cap
$16.74 Bil
Volume/Avg
9.7 Mil / 12.4 Mil

Key Statistics

Price/Earnings (Normalized)
Price/Sales
5.00
Dividend Yield
Dividend Yield (Forward)
Total Yield
0.38%

Company Profile

DraftKings got its start in 2012 as an innovator in daily fantasy sports. Then, following a Supreme Court ruling in 2018 that allowed states to legalize online sports wagering, the company expanded into online sports and casino gambling, where it generally holds the number two or three revenue share position across states in which it competes. DraftKings is now live with online sports betting in 21 states (44% of the U.S. population) and iGaming in five states (11% of U.S.), with both products available to around 40% of Canada's population. The company also operates a non-fungible token commissioned-based marketplace and develops and licenses online gaming products.
Sector
Consumer Cyclical
Industry
Gambling
Stock Style Box
Mid Growth
Total Number of Employees
4,200

Competitors

Valuation

Metric
DKNG
MGM
PENN
Price/Earnings (Normalized)
293.0320.04
Price/Book Value
20.873.561.04
Price/Sales
5.001.000.57
Price/Cash Flow
7.053.37
Price/Earnings
DKNG
MGM
PENN

Financial Strength

Metric
DKNG
MGM
PENN
Quick Ratio
0.881.451.25
Current Ratio
1.291.781.42
Interest Coverage
3.280.85
Quick Ratio
DKNG
MGM
PENN

Profitability

Metric
DKNG
MGM
PENN
Return on Assets (Normalized)
−16.13%−3.62%−0.34%
Return on Equity (Normalized)
−56.04%−35.08%−1.54%
Return on Invested Capital (Normalized)
−27.17%−3.21%2.15%
Return on Assets
DKNG
MGM
PENN

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