e.l.f. Beauty Inc 1ELF

Stock XMIL Rating as of Oct 12, 2026

News

Gen Z demands bigger bargains - driving gains for discounters like Walmart and Ross

MarketWatch May 26, 2026, 9:35:00 PM
Gen Z may be shying away from cosmetics, as higher gas prices hit spending

MarketWatch May 20, 2026, 10:51:00 PM
Walmart and Target are about to show just how much shopping habits have changed due to the Iran war

MarketWatch May 17, 2026, 7:35:00 PM
Gen Z is obsessed with 2016, and beauty stocks like e.l.f. and Ulta are riding the nostalgia wave

MarketWatch Feb 9, 2026, 11:58:00 AM
E.l.f. Beauty's upbeat forecast shows cosmetics demand and Hailey Bieber's 'clean' look are still going strong

MarketWatch Feb 5, 2026, 11:29:00 AM

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Read our editorial policy to learn more about our process.

United States

e.l.f. Beauty Inc 1ELF

News

Gen Z demands bigger bargains - driving gains for discounters like Walmart and Ross

Gen Z may be shying away from cosmetics, as higher gas prices hit spending

Walmart and Target are about to show just how much shopping habits have changed due to the Iran war

Gen Z is obsessed with 2016, and beauty stocks like e.l.f. and Ulta are riding the nostalgia wave

E.l.f. Beauty's upbeat forecast shows cosmetics demand and Hailey Bieber's 'clean' look are still going strong

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