Under Armour's fiscal 2027 second-quarter sales fell 7% in North America (59% of total) and on a consolidated basis. Gross margin slid 30 basis points to 47% on unfavorable currency movement, but adjusted selling, general, and administrative costs decreased 3%, primarily on lower marketing costs.
CEO Kevin Plank is taking Under Armour back to its roots by focusing on core men’s performance apparel, the North America sportswear market, faster product development, and less discounting.
Under Armour has gone through years of restructuring and strategic plans but continues to struggle with inconsistent sales growth and profitability.
Metric | UA | PUM | ADDYY |
|---|---|---|---|
Price/Earnings (Normalized) | 33.20 | — | 16.90 |
Price/Book Value | 1.51 | 2.22 | 4.69 |
Price/Sales | 0.45 | 0.59 | 1.10 |
Price/Cash Flow | 68.43 | — | 10.40 |
Metric | UA | PUM | ADDYY |
|---|---|---|---|
Quick Ratio | 0.82 | 0.51 | 0.67 |
Current Ratio | 1.95 | 1.26 | 1.42 |
Interest Coverage | −3.82 | −9.44 | 8.28 |
Metric | UA | PUM | ADDYY |
|---|---|---|---|
Return on Assets (Normalized) | −8.25% | −6.66% | 8.12% |
Return on Equity (Normalized) | −23.90% | −23.31% | 28.27% |
Return on Invested Capital (Normalized) | −10.59% | −8.89% | 15.32% |
1-Day Chart | Name | Price | Morningstar Rating for Stocks | Capital Allocation | Economic Moat | Market Cap |
|---|---|---|---|---|---|---|
| H & M Hennes & Mauritz AB Class B HMRZF | — | LOCK|!G | $29B | |||
| H & M Hennes & Mauritz AB ADR HNNMY | LOCK|NJKVC!@ | LOCK|<l | $29B | |||
| Ralph Lauren Corp Class A RL | LOCK|&qvySn | LOCK|DRqRz | $22B | |||
| Moncler SpA MONRF | — | LOCK|HgqfD | $14B | |||
| Moncler SpA ADR MONRY | — | LOCK|$<nl | $14B | |||
| VF Corp VFC | LOCK|TTc#%>H | LOCK|%S | $8B | |||
| Gildan Activewear Inc GIL | LOCK|FQXh$M | LOCK|xWw@ | $6B | |||
| PVH Corp PVH | LOCK|Ff&XJ$ | LOCK|kRv | $4B | |||
| Under Armour Inc Class A UAA | LOCK|nRb>l^g | LOCK|hL# | $2B |
United States