L'Oreal Enters Into Beauty License Agreement With Prada's Miu Miu
By Adria Calatayud
L'Oreal and Prada have signed a worldwide long-term license agreement for the development and distribution of beauty products for the Miu Miu brand.
The French cosmetics giant and the Italian luxury-fashion house said Friday that they expect to launch the first fragrances under L'Oreal next year. The agreement will be effective after the parties receive customary regulatory approvals, if any, they said.
Financial details weren't disclosed.
L'Oreal said the Miu Miu license will complement the portfolio of its Luxe division. For Miu Miu, the partnership with L'Oreal will seek to use the brand's potential in the beauty category, Miu Miu Chief Executive Benedetta Petruzzo said.
Write to Adria Calatayud at adria.calatayud@wsj.com
(END) Dow Jones Newswires
February 09, 2024 02:30 ET (07:30 GMT)
Copyright (c) 2024 Dow Jones & Company, Inc.-
For Bond Investors, Delayed Rate Cuts Demand a Different Playbook
-
What’s Happening In the Markets This Week
-
How the Tokyo Stock Exchange Is Pushing for Better Shareholder Returns
-
Magnificent 7 Stocks Earnings Updates: AI Remains the Focus
-
Where We See Opportunities After an Ugly Month for Stocks
-
After Earnings, Is Alphabet Stock a Buy, a Sell, or Fairly Valued?
-
When Will the Fed Start Cutting Interest Rates?
-
What’s the Difference Between the CPI and PCE Indexes?
-
Berkshire Hathaway Earnings: Strong Insurance Results Continue to Lift Revenue and Profitability
-
10 Questions for Berkshire Hathaway’s 2024 Annual Meeting
-
After Earnings, Is Ford Stock a Buy, a Sell, or Fairly Valued?
-
3 Dividend Stocks for May 2024
-
Amgen Earnings: Obesity Drug Update Is Highly Encouraging
-
What’s Going on With Apple, Tesla, and Alphabet?
-
Apple Earnings: A Weak 2024, but Optimism for 2025
-
4 Utility Stocks to Play the AI Data Center Boom