Kering SA

KER: XPAR (FRA)

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Kering: Gucci's Sales Decline on North America's Weakness; Shares Undervalued

Jelena Sokolova , Svetlana Menshchikova

Oct 23, 2026

Kering's encouraging trends from the second quarter reversed in the third, with Gucci's comparable sales declining 6% (negative 2% in the second quarter). Deceleration was mostly driven by temporary factors, but the market seems to question the turnaround once again; shares declined 12% on Oct. 23.

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Kering SA

Kering: Gucci's Sales Decline on North America's Weakness; Shares Undervalued

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