Puig Brands SA Ordinary Shares - Class B

PUIG: XMAD (ESP)

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Estee Lauder and Puig: Merger a Boost to Fragrance Portfolio, but Challenging in Size and Timing

Dan Su

Mar 24, 2026

On March 23, Estee Lauder confirmed that it is in talks with Puig about a potential merger but did not offer details. Shares of Estee Lauder fell 8% during trading hours after The Wall Street Journal and Financial Times reported on the potential deal.

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Puig Brands SA Ordinary Shares - Class B

Estee Lauder and Puig: Merger a Boost to Fragrance Portfolio, but Challenging in Size and Timing

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