:quality(80)/cloudfront-us-east-1.images.arcpublishing.com/morningstar/P6X2QN4KYNHNNGKZ7NFDP6NPMY.jpg)
Advisors, Your Niche Is Bigger Than You Think
Here’s how to expand the reach of your marketing without having to go beyond your niche.
:quality(80)/d10o6nnig0wrdw.cloudfront.net/12-15-2022/t_598361364182419c8be3859368e4040c_name_220426_mic_luong_430thumb.jpg)
Sonya Dreizler is a speaker, author, and consultant focused on fostering candid conversations about gender and race in financial services. She is also a subject matter expert in ESG and responsible investing and is a former CEO of an independent BD/RIA. When she's not working, you can find her hanging out with her kids, lifting weights, enjoying the beauty of Northern California, and chairing the board at CUESA.
The views expressed in this article do not necessarily reflect the views of Morningstar.
