Why Ariana Grande opting out of dynamic -2-

"All of these bots are to blame for snatching up tickets to concerts - just so they can be resold on the secondary market at two or three or 10 times face value," Murray said. "The industry does need to address this issue of bots."

As the ticketing industry navigates a changing regulatory landscape, IPOs and pricing models powered by increasingly sophisticated technology, fans who just see the inflated price of a ticket feel left in the dark.

"Dynamic pricing brings prices up and it brings them down," Budnick said. "It is true that tickets do eventually, if they're not sold out, they do come down through this model closer to the show. But I think more often, in terms of how fans receive it, how they're viewing it, they just see ticket prices getting higher and higher at the outset, and that's frustrating."

If you're just starting out on your money or career journey and have questions about how to navigate your finances, we want to hear from you. Write to Dollar Signs, MarketWatch's new advice column, at dollarsigns@marketwatch.com.

-Genna Contino

This content was created by MarketWatch, which is operated by Dow Jones & Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal.

(END) Dow Jones Newswires

09-19-25 1827ET