WPP shares climb after content engine deal with Nvidia
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Dow Jones
Shares of ad agency WPP rose 3% in early London trade after saying it's making a content engine in partnership with AI chipmaker Nvidia (NVDA). The companies said the engine will allow WPP to make large volumes of brand advertising content such as images or videos and experiences like 3D product configurators more tailored and immersive.
-Steve Goldstein
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05-30-23 0318ET
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