Kering Picks Martine Rose as Balenciaga's New Creative Boss
By Andrea Figueras
France's Kering appointed Martine Rose as the new creative director of Balenciaga, taking over from Pierpaolo Piccioli.
The luxury-goods group said Friday that Rose would join the fashion brand on Nov. 16 and be based in Paris.
Rose brings a fresh, fearless and deeply contemporary vision, Kering's chief executive Luca de Meo said. "Her connection to the new generation and her instinctive understanding of culture bring a new dimension to the house."
Since founding her eponymous label in 2007, Rose has become known for challenging established conventions of fashion and masculinity. Her designs sit between underground culture and the international fashion establishment, Kering said.
The company said Thursday it was breaking ties with Piccioli, who has served as creative director since July last year.
Kering is seeking to reinvigorate consumers' interest in its brands after a lengthy period of falling demand amid a wider slowdown in the luxury sector.
Write to Andrea Figueras at andrea.figueras@wsj.com
(END) Dow Jones Newswires
November 06, 2026 02:47 ET (07:47 GMT)
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