Beyond Meat Must Pay $15.4 Million Over Trademark Infringement
By Katherine Hamilton
A court ruled that Beyond Meat must pay more than $15.4 million over claims it infringed on a trademark during its partnership with Dunkin'.
The decision comes after a court dispute with Sonate, which does business as Vegadelphia Foods.
Sonate alleged that taglines including "Plant-Based Great Taste," which Dunkin' and Beyond used during their partnership to sell meatless breakfast wraps, infringed on Sonate's tagline "Where Great Taste is Plant-Based."
Dunkin' already settled with Sonate, but Beyond went into a jury trial last November. The jury found Beyond liable to owe $38.9 million.
Following post-trial motions, a Florida district court reduced the actual damages Beyond owes to $37,500. It maintained the jury's finding of $15.4 million in profit disgorgement.
Beyond and Sonate can still pursue further motions or appeals related to the judgement.
Write to Katherine Hamilton at katherine.hamilton@wsj.com
(END) Dow Jones Newswires
September 22, 2026 17:06 ET (21:06 GMT)
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