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Estee Lauder Teams With Shopify to Debut on E-Commerce Platform

Provided by Dow Jones Oct 28, 2025, 10:04:00 PM

By Dean Seal

Estee Lauder has partnered with Shopify and will launch on the e-commerce platform early next year.

The cosmetics company said Tuesday that the strategic partnership would help it reach consumers in faster and more personalized ways.

"Through this partnership, we are poised to unlock new levels of consumer centricity and omnichannel shopping experiences," Chief Executive Stephane de La Faverie said.

The first phase of the collaboration is expected to launch on Shopify in the first quarter of 2026, Estee Lauder said.

Write to Dean Seal at dean.seal@wsj.com

(END) Dow Jones Newswires

October 28, 2025 18:04 ET (22:04 GMT)

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