Heineken Targets Cost Savings in Digital Push

By Aimee Look

Heineken said it is targeting additional cost savings as part of its new five-year plan, while it looks to bolster revenue and tap into a new digital strategy.

The Dutch brewer said on Thursday that it is targeting additional annual gross savings between 400 million and 500 million euros ($464.4 million - $580.5 million). The company said the new cost reductions come on top of 3 billion euros it saved over the past five years.

The world's second-largest brewer, home to Amstel, Red Stripe and Birra Moretti and its namesake brand, also said it expects mid-single digit organic net revenue growth by 2030.

Organic adjusted operating profit growth is expected outpace organic net revenue growth, it added. The company plans to double the size of its Heineken Business Services division and expand its digital strategy, it said.

Heineken tweaked its full-year beer volume forecast and tempered earnings expectations upon reporting third-quarter results Wednesday, citing lower consumer demand and challenging conditions. It now sees full-year adjusted operating profit at the lower end of the 4%-8% organic growth range.

The brewer recently said it would restructure or cut 400 jobs at its headquarters in Amsterdam.

Write to Aimee Look at aimee.look@wsj.com

(END) Dow Jones Newswires

October 23, 2025 02:02 ET (06:02 GMT)