Kuaishou Technology Ordinary Shares - Class B

01024: XHKG (HKG)
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Kuaishou Faces an Uphill Battle Against Tencent Video Accounts Despite Its Huge Network

Business Strategy and Outlook

Kuaishou operates China's second-largest short-video app, with a user base mainly concentrated in lower-tier cities. Like its other short-video peers, Kuaishou benefits from a user-generated content model, avoiding significant expenses on original productions or licensing, and thereby enjoying very low content costs. The platform primarily monetizes through advertising, livestreaming, and e-commerce.

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