The Goldman Sachs Group Inc

GS: XNYS (USA)

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Goldman Sachs: Innovator ETF Acquisition Looks Rich but Strategic Alignment Makes Sense

Sean Dunlop

Dec 1, 2025

Goldman Sachs announced a $2 billion acquisition of Wheaton, Illinois-based Innovator ETF, as reported by Bloomberg. Innovator boasts $28 billion in assets under management, or AUM, and has an estimated 35% to 40% market share in the quickly growing structured outcome ETF market.

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The Goldman Sachs Group Inc

Goldman Sachs: Innovator ETF Acquisition Looks Rich but Strategic Alignment Makes Sense

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