Asahi Group Holdings Ltd

2502: XTKS (JPN)

Morningstar Rating for Stocks	Fair Value	Economic Moat	Capital Allocation
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Domestic Portfolio Refresh and Recovery in Australia to Drive Asahi's Profit Growth in 2025

Jacky Tsang

May 13, 2025

Business Strategy and Outlook

We view positively Asahi’s laser focus on the core beer business. The company has established strong market positions in Japan, Australia, and Europe. The strengths of Asahi Super Dry, the number one beer brand in Japan, should allow the company to monetize the product mix shift within the Japanese beer market with the convergence of excise taxes for beer and beer-like beverages.

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Asahi Group Holdings Ltd

Domestic Portfolio Refresh and Recovery in Australia to Drive Asahi's Profit Growth in 2025

Business Strategy and Outlook

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