McDonald's Corp

MCD: XNYS (USA)
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Morningstar Rating for Stocks Fair Value Economic Moat Capital Allocation
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McDonald's Earnings: Value Repositioning Starting to Bear Fruit; Shares Look Fairly Priced

Wide-moat McDonald's efforts to restore its value positioning drove positive guest traffic in the firm's largest US market during the fourth quarter and should drive ongoing market share gains in 2025 despite a turbulent industry backdrop, although quarterly results narrowly missed our expectations. While we plan to increase our $300 fair value estimate by a low-single-digit percentage, with time value slightly outweighing the modest quarterly miss, shares look fairly priced after a mid-single-digit jump in Feb. 10 intraday trading.

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