Publicis Groupe SA
PUB: XPAR (FRA)
| Morningstar Rating for Stocks | Fair Value | Economic Moat | Capital Allocation |
|---|---|---|---|
| €637.00 | Whsnypg | Plxnksfy |
Publicis Successfully Adding More Technology and Data Capabilities to Offerings
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Business Strategy and Outlook
Publicis is the third-largest player in advertising (based on revenue), operating in more than 100 countries. Its restructuring to improve availability of and access to its solutions has helped it generate competitive organic growth, increase focus on the faster-growing emerging and the overall digital ad markets, and maintain margins at levels above its peers.