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Wingstop Inc

WING: XNAS (USA)
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Morningstar Rating for Stocks Fair Value Economic Moat Capital Allocation
$699.00HqzqyGvthgktlsh

Wingstop's Unparalleled Unit Economics Provide Viable Route to Long-Term Double-Digit Sales Growth

Business Strategy and Outlook

While we don't quite foresee Wingstop achieving management's target of becoming a top-10 restaurant brand in the upcoming decade, we do see a meaningful development runway for the chicken chain, with our estimates calling for midteens systemwide sales growth over that period. Our forecasts are underpinned by best-in-class unit economics and a sizable development pipeline, validating management's target for more than 10% annual unit growth over the medium to long term. Operationally, we believe that management's strategy is cogent, with priorities falling into three key buckets: improving unit economics, driving brand awareness, and expanding into international markets.

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