The firm earns an Average Parent Rating.
CEO Jeff Keswin and CIO Andrew Wellington founded Lyrical Asset Management in 2008 as partners, each owning half the business. Wellington runs the investment operations, while Keswin runs the rest of the firm, including sales efforts. The firm had grown to roughly USD 7 billion in open-end funds, exchange-traded funds, and separately managed accounts as of December 2022. Keswin divides time between this firm and other arms of Lyrical Partners, the firm's parent organization.
Lyrical Asset Management has stuck firmly to focused, deep-value investing. Its portfolios have solid but volatile returns; Lyrical doesn't use modern risk tools that many peers do. The firm has only launched a few products, recently including an international strategy and a largely passive ETF; it has only ever shuttered one, a long-short strategy that was closed in 2018 after existing for less than four years. Though Wellington has support from a team of five, his dominance in the investment process creates definite key-person risk. Fees are a weak point: Above-average management fees drive above-average or even high fees at the mutual funds.