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Kraft Split-Up Could Add Shareholder Value

With Kraft's business separation appealing to both growth and income investors, the firm's two new entities could fetch a higher valuation in the marketplace, says Morningstar's Erin Lash.


Jeremy Glaser: For Morningstar, I'm Jeremy Glaser. Just like twisting an Oreo in two can make it better, Kraft is going to try to put itself into two pieces. I'm here today with our Kraft analyst, Erin Lash, to take a close look at the deal and see what it might mean for investors.

Erin, thanks for joining me today.

Jeremy Glaser does not own (actual or beneficial) shares in any of the securities mentioned above. Find out about Morningstar’s editorial policies.