Publicis is the third-largest player in advertising (based on revenue), operating in more than 100 countries. Its restructuring to improve availability of and access to its solutions has helped it generate competitive organic growth, increase focus on the faster-growing emerging and the overall digital ad markets, and maintain margins at levels above its peers.
Publicis operates more efficiently than its peers, as demonstrated by higher operating margins through economic booms and busts.
New forms of advertising continue to emerge and evolve. Any misstep by Publicis could allow its peers to gain share at its expense.
|
Metric
|
PUB
|
OMC
|
IPG
|
|---|---|---|---|
Price/Earnings (Normalized) | 14.77 | 12.61 | 10.64 |
Price/Book Value | 2.73 | 5.22 | 3.13 |
Price/Sales | 1.83 | 1.28 | 1.12 |
Price/Cash Flow | 14.40 | 10.18 | 8.50 |
|
Metric
|
PUB
|
OMC
|
IPG
|
|---|---|---|---|
Quick Ratio | 0.93 | 0.74 | 1.01 |
Current Ratio | 0.94 | 0.93 | 1.06 |
Interest Coverage | 8.70 | 10.42 | 6.62 |
|
Metric
|
PUB
|
OMC
|
IPG
|
|---|---|---|---|
Return on Assets (Normalized) | 4.99% | 6.25% | 6.45% |
Return on Equity (Normalized) | 18.53% | 48.96% | 30.16% |
Return on Invested Capital (Normalized) | 11.43% | 15.82% | 14.06% |
|
Ticker
|
Name
|
Morningstar Rating for Stocks
|
Capital Allocation
|
Economic Moat
|
Market Cap
|
|---|---|---|---|---|---|
PGPEF
| Publicis Groupe SA | — | Dvgnf | $28.7 Bil | |
PUBGY
| Publicis Groupe SA ADR | — | Lyvflc | $28.4 Bil | |
OMC
| Omnicom Group Inc | Pcqyhjzcgj | Dfqwvv | $18.8 Bil | |
IPG
| The Interpublic Group of Companies Inc | Mlskfvdfw | Cvbvvv | $11.9 Bil | |
WPPGF
| WPP PLC | — | Rgwqbxd | $11.3 Bil | |
WPP
| WPP PLC ADR | Ggrryyb | Zvjmqgt | $11.3 Bil | |
DNTUF
| Dentsu Group Inc | — | Qdntv | $7.2 Bil | |
DNTUY
| Dentsu Group Inc ADR | — | Pydxv | $7.2 Bil | |
JCDXY
| JCDecaux SE ADR | — | Zvtbn | $4.9 Bil | |
JCDXF
| JCDecaux SE | — | Zftg | $4.9 Bil |
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