Bayerische Motoren Werke AG

BMW: XETR (DEU)

Morningstar Rating for Stocks	Fair Value	Economic Moat	Capital Allocation
	€113.00	Zjphnlg	Kchmsmmm

BMW Attractively Valued Despite Near-Term Headwinds

Richard Hilgert

Nov 3, 2023

Business Strategy and Outlook

Because of the strength of its intangible assets, including brand and intellectual property, BMW has a narrow economic moat rating. Brand strength has enabled premium pricing across all of BMW's products, while intellectual property supports the brand image with strong product execution, especially in powertrains.

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