The Trade Desk Inc Class A
TTD: XNAS (USA)
| Morningstar Rating for Stocks | Fair Value | Economic Moat | Capital Allocation |
|---|---|---|---|
| $15.00 | Ktnw | Bhkdfxhm |
Greater Demand for Digital and CTV Advertising Keeps Flowing Through The Trade Desk
Business Strategy and Outlook
The Trade Desk has become one of the leading technology platform providers for advertisers and their ad agencies to purchase ad inventory made available by various publishers or content providers. We expect this demand-side platform provider, which helps ad buyers manage programmatic ad campaigns, will benefit from the ongoing growth of digital advertising spending. As more digital content becomes available to consumers on various devices, including mobile and connected TV, we estimate the digital ad market will grow 7.3% annually on average through 2027.