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Roku Inc Class A ROKU

Morningstar Rating
$53.77 −0.20 (0.37%)
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Company Report

Roku Is a Streaming Leader, but We're Concerned It Won't Create Shareholder Value Without a Moat

Roku provides the most-used streaming operating system in the US through the streaming devices and televisions that it manufactures or licenses its name and software to. Roku’s strategy is to remain a leading provider of streaming devices by maintaining low prices and accepting losses in its devices segment. It intends to then drive profits from Roku user accounts. We are skeptical that this is a viable strategy, because we don’t see competitive advantages that are likely to turn the firm toward sufficient profit after a history of generating losses.

Price vs Fair Value

ROKU is trading at a 719% premium.
Price
$53.97
Fair Value
$39.00
Uncertainty
Very High
1-Star Price
$81.90
5-Star Price
$64.00
Economic Moat
Nnx
Capital Allocation
Cnnchhrjv

Bulls Say, Bears Say

Bulls

Roku’s huge user base will attract advertisers and allow the company to charge a premium for real estate on its home screen.

Bears

Roku can only maintain its large user base by selling devices below cost, and this strategy has not yet moved it toward profitability.

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News

Trading Information

Previous Close Price
$53.97
Day Range
$53.5454.32
52-Week Range
$53.23108.77
Bid/Ask
$53.76 / $53.80
Market Cap
$7.75 Bil
Volume/Avg
1.2 Mil / 3.8 Mil

Key Statistics

Price/Earnings (Normalized)
Price/Sales
2.12
Dividend Yield (Trailing)
Dividend Yield (Forward)
Total Yield

Company Profile

Roku enables consumers to stream television programming. It has more than 80 million streaming households and provided well over 100 billion streaming hours in 2023. Roku is the top streaming operating system in the US, reaching more than half of broadband households, according to the company. Roku’s OS is built into streaming devices and televisions that Roku sells and on connected televisions from other manufacturers that license Roku’s name and software. Roku also operates the Roku Channel, a free, ad-supported streaming television platform that offers a mix of on-demand and live television programming. Roku generates revenue primarily from selling devices, licensing, and advertising, and it receives fees from subscription streaming platforms that sell subscriptions through Roku.
Sector
Communication Services
Industry
Entertainment
Stock Style Box
Small Growth
Total Number of Employees
3,150

Competitors

Valuation

Metric
ROKU
AAPL
AMZN
Price/Earnings (Normalized)
33.7050.84
Price/Book Value
3.3044.798.84
Price/Sales
2.128.873.29
Price/Cash Flow
19.4128.0918.31
Price/Earnings
ROKU
AAPL
AMZN

Financial Strength

Metric
ROKU
AAPL
AMZN
Quick Ratio
2.390.870.83
Current Ratio
2.581.041.07
Interest Coverage
−9,413.9215.35
Quick Ratio
ROKU
AAPL
AMZN

Profitability

Metric
ROKU
AAPL
AMZN
Return on Assets (Normalized)
−1.59%32.12%11.69%
Return on Equity (Normalized)
−2.75%165.09%31.44%
Return on Invested Capital (Normalized)
−2.16%62.77%17.95%
Return on Assets
ROKU
AAPL
AMZN
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