Company Report
Paramount’s Business Should Rebound, but a Merger Is Likely to Come First
Like peers, Paramount has been in a period of transition and facing significant uncertainty about how and whether the traditional linear television business will co-exist or evolve in a media environment dominated by streaming services. Based on its current state, we think the company has the right strategy for streaming and advantages related to distribution and content ownership that will enable it to successfully manage the industry’s evolution.